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    Jeepney Advertising: Buhay Coke

    Ever noticed the now common jeepney plying several routes in metro manila sporting the bright red color of Coke? There's a variant of this one where a large bottle of coke is perched on top of the ubiquitous king of the Philippine road that I pretty much think is a sign of Philippine stagnation if not backwardness :(


    did you notice the darn vehicle is parked in front of a "No Parking" sign? Pasaway kahit kailan!

    Coca Cola may have resorted to an advertising blitz due to decreasing sales brought about by the now golden C2 Green Tea! :)

    Labels:


    posted by backpacking philippines @ 8:08 PM,

    6 Comments:

    At Nov 25, 2006, 4:30:00 PM, Blogger lakbaypilipinas.com said...

    great photos.... hope you can share it in Philippines Travel Blog

    http://www.lakbaypilipinas.com/blog

     
    At Nov 26, 2006, 10:26:00 AM, Blogger basey said...

    tito,

    ganda ng jeep ah...pwede ba ako sumakay jan? Laking coke kasi ako e..hehehe at magnolia din pala .

     
    At Nov 27, 2006, 1:01:00 AM, Anonymous Anonymous said...

    Haha tito, C2 is also a brand of Coca Cola bottlers. Coke and C2's target markets are different so most probably Coke is reaping the rewards from C2's success =)

     
    At Nov 27, 2006, 6:57:00 PM, Blogger paetechie said...

    basey, ganda ng ng jeep pag nakunan ko ng pic yun iba pa na may bote pa mismo sa ibabaw. O kaya punta ka sa baywalk may malaki bote ng coke dun :)

    J, C2 is a brand of URC as in Gokongwei and not CCBPI :P

    lakbaypilipinas? hmmm... let me think :)

     
    At Dec 15, 2006, 12:28:00 PM, Anonymous daluds said...

    Tito, I like this jeep LOL wala pa yan nung andyan ako ah...talagang mga pinoy...pasaway hahahaha

     
    At Sep 5, 2009, 2:06:00 PM, Anonymous Teen423 said...

    Decrease in Coke sales maybe also attributed to the fact that more people are now getting more conscious at what they drink, they are now more inclined to choose bottled tea or fruit drinks as oppose to sodas.

     

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